Okay, so who wouldn't want to put their income stream on auto-pilot? It sounds great, but is it realistic? I say yes, it is. There are ways that you can set your business up to run while you sleep, play golf, or go on vacation. You know that saying, "if you build it, they will come". Well, that's not entirely true. There are things you have to do to
drive leads to your business.
In the world wide web of business advertising (websites) there is more competition than ever before and it's only positioned to get tougher. You HAVE to know who you're targeting and put together a solution to get in front of them. You can have the greatest product or the best service and if no one knows about you, you could go out of business as quickly as you got into business. Don't be a statistic!
So, let's say you have done your research, invested time and money into optimizing your website, have your products or services ready to go, and.....you start getting traffic. What do you have in place to capture this traffic? Do you have a contact us form. Not just an email to ask them to reach out to you? You should be capturing people when they're on your site. Do you have a
CRM (contact database)? Does your website talk to your CRM? If it doesn't it should or you could be missing out on tons of warm leads!! This is vital.
Now, the next step is follow up. How are you followiing up with all these leads? Can you handle hundreds or thousands a day on your own? Why not set up a system that automatically will follow up with each person on it's own? You can use auto-responders to automatically generate a thank you email. With using Viziun Insite you can also have each prospect/lead automatically be filtered into an
email campaign that you have pre-designed to go out on a repetitive cycle. For example, they fill out a contact us form, they go into the "lead campaign" group. Now they'll receive a series of emails that you have designed to go out every few weeks to stay in front of that lead. The goal is to convert more leads to sales. On average it takes 7-8 touches before a lead becomes a customer. Why not set up your database to do the work for you? Makes sense, right?
Take it one step further. Let's say you are emailing these leads but how do you know they're reading them or that it's even drivng any activity? Well, Viziun Insite can tell you who opened the email, how many times they opened it, what links they clicked on inside the email, any actions they took on your website, any products they purchased as a result, and so on. You now have a complete 360 degree veiw of your prospect/client activity.
Once your prospect or client is in the system, you will have an ongoing customer record history where you can add your own notes, tasks, calls or action items. The customer can even have their own secure log in where they can access their account to view past orders, etc.
And, keep in mind, all of this wonderful activity is being captured PASSIVELY! You aren't doing any manual labor. You simply wake up in the morning, log in to see the statistics, and smile at how many new customers you are capturing every day.
Viziun Insite has many more features and this is just one. If you are ready to set your businenss up on auto-pilot,
call us for a free consultation.
1.800.277.3606
info@viziun.com
To Your Continued Success,
Erin Glass
COO
Viziun Media
www.viziun.com